DJ Websites
How to Make a Music Page Online in 2026
A music page is your anchor on the internet — the single place that represents your sound, your story, and your professional identity. Here's exactly how to build one that works.
By Maxime · · 14 min read
Every music artist — DJ, producer, live act, or hybrid — needs a central home on the internet. Not just a social media profile, not just a SoundCloud page, but a dedicated music page that you own and control. One URL you can put on every flyer, every email, every social bio, every press contact. A page that tells the complete story of who you are and what you do — and, crucially, makes it easy for the right people to take the right action.
In 2026, the options for building that page are more varied than ever — from simple link-in-bio tools to full website builders. But not all of them serve music artists equally. This guide walks you through exactly what a professional music page needs, how to build one step by step, and which tools are worth your time.
- 72%
- Of booking agents visit an artist's page before replying to an enquiry
- < 4s
- Time before a first impression is formed on mobile
- 3.1×
- More enquiries from profiles with music widgets vs. without
- 91%
- Of music browsing happens on a smartphone

What a Music Page Actually Needs
Most articles about "making a music page" stop at "add your social links and a bio." That's the floor, not the ceiling. A music page that actually moves your career forward needs to do several jobs at once: tell your story, showcase your sound, handle professional enquiries, and give every visitor — whether they're a casual fan, a label A&R, a festival programmer, or a club promoter — exactly what they need without requiring them to dig for it.
Music Widget
Your latest release or mix — presented with artwork, title, and links to every platform your audience uses. Not a list of text links. A visual, clickable music player that loads in the first scroll.
Bio in Multiple Lengths
A one-liner for social use, a short paragraph for event listings, and a full professional biography for press and industry. All on the same page, formatted correctly.
Events / Upcoming Shows
Dates, venue names, cities, and ticket links — formatted the way the music industry reads them. Nothing says "inactive" faster than an empty or outdated events section.
Booking Enquiry Form
Not a mailto: link. A structured form that captures event type, date, venue, capacity, and budget — so you get qualified leads instead of one-line emails.
Press Kit Access
Press photos at print resolution, bio downloads, press quotes, and technical requirements — accessible without an email request. If a journalist or programmer has to ask for this, you've already lost momentum.
Social & Streaming Links
Instagram, SoundCloud, Spotify, Beatport, YouTube, TikTok. These are secondary to your booking and music content — but they belong in a consolidated, visually clean section.
Step 1 — Choose Your Platform
The biggest decision is what you build on. There are three broad categories of tools available, each with different trade-offs:
| Platform Type | Build Time | Music Tools | Booking Tools | Cost/yr | Best For |
|---|
| Link-in-bio (general) | < 1 hour | ✗ Basic text links | ✗ None | £0–£120 | Absolute beginners |
| Website builder (Squarespace/Wix) | 10–40 hours | ✗ Embed-only | ✗ None native | £150–£300 | Design-led portfolios |
| Music-specific platform (bass.fan) | 1–3 hours | ✓ Full music widget | ✓ Full workflow | £0–£120 | Working music professionals |
| Custom-coded site | 40–200+ hours | ✓ Whatever you build | ✓ Whatever you build | £500–£5,000+ | Those with dev resource |
Step 2 — Set Up Your Profile Foundation
Before you add any content, get the structural elements right. On any platform worth using, these are configured in the account settings before you touch the design:
- Username / custom link — your artist name, spelled exactly as it appears everywhere else. No numbers, no underscores unless that's your brand. On bass.fan, this becomes bass.fan/yourname.
- Profile photo — a high-quality, properly lit image that represents your current look. Not a logo. Not a screenshot. A real photo at minimum 800×800px.
- Background image or colour — sets the visual tone of the entire page. For electronic music artists: a moody, high-contrast live shot or release artwork almost always outperforms a plain colour.
- Display name — your artist name as it will appear in headings across the page and in search results.
- Short bio — 1–2 sentences for the above-fold area. What you do, where you're based, what you're known for. No clichés.
Step 3 — Add Your Music
The music section is the most important content on your page and the section most artists build worst. A wall of SoundCloud embeds is not a music page — it's a dumping ground. Here's what to do instead:
- Feature one primary release or mix prominently — the most relevant or recent work that represents you today. This is what new visitors will hear first; choose it carefully.
- Show platform links visually — not text URLs, but the actual platform icons (Spotify, Apple Music, Beatport, SoundCloud) arranged in a scannable row with your release artwork.
- Curate your discography — link to your catalogue, not to everything you've ever made. 5 well-chosen tracks beat 50 scattered ones.
- Include a mix if you're a DJ — a 1-hour mix on SoundCloud or Mixcloud embedded properly tells promoters far more than any list of past gigs.
Step 4 — Build Your Events Section
An events section communicates something no amount of press coverage can: that real promoters are booking you right now. Even if you have one upcoming show, list it. Even if it's a small venue, list it. The format matters — industry professionals read event listings the same way, and anything that doesn't match that format reads as amateurish.
| Field | Required | Notes |
|---|
| Date | Yes | Day and month minimum; include year if it's more than 6 months out |
| Event / night name | Yes | What the party is called, not just the venue name |
| Venue name | Yes | Full venue name as it appears on maps |
| City | Yes | City name — international artists should include country |
| Ticket link | Recommended | Resident Advisor, Dice, Eventbrite, or venue direct |
| Sold out flag | Optional | Showing sold-out events actually boosts credibility |
Step 5 — Set Up Your Booking Form
The booking enquiry form is the most commercially important element of your music page — and the one most often done badly. A mailto: link is not a booking form. It generates unstructured emails that give you nothing to work with. A proper booking form captures everything you need for an initial response in one submission.
- Name and organisation / company of the enquirer
- Event type (club night, festival, private hire, corporate)
- Proposed date(s) with a calendar picker
- Venue name and capacity
- Budget range (not exact figure — a range)
- Any additional context field for special requirements
Step 6 — Link Your Socials and Streaming Profiles
Social and streaming links belong on your music page, but in the right hierarchy. They're supporting information — not the main event. Put them below the fold, in a clean icon row or consolidated links section. The platforms to prioritise differ by role:
| Role | Priority Platforms | Secondary |
|---|
| Club DJ | SoundCloud, Instagram, Beatport | Mixcloud, Facebook, Resident Advisor |
| Producer | Spotify, Apple Music, SoundCloud | Beatport, Bandcamp, YouTube |
| Live act | Spotify, YouTube, Instagram | Apple Music, TikTok, Facebook |
| EDM / Festival | Spotify, SoundCloud, Instagram | Apple Music, YouTube, TikTok |
| Techno / Underground | Resident Advisor, SoundCloud, Instagram | Mixcloud, Bandcamp, Facebook |
Step 7 — Configure Your Press Kit
A press kit is what separates artists who consistently get media coverage from those who don't. It's not about being famous — it's about making life easy for the journalist, blog writer, or festival programmer who wants to feature you. If they have to email you for a photo, they'll move on to someone whose photos are already available.
- Press photos — at least 3 high-resolution images (minimum 2000px wide) in different contexts: close-up portrait, action shot (behind decks or on stage), and an environmental shot.
- Short bio — 100 words maximum. Who you are, where you're from, what you're known for. No adjectives like "captivating" or "boundary-pushing" — these mean nothing.
- Long bio — 300–500 words. Add context: career history, key releases, key bookings, current direction.
- Press quotes — what other credible sources have said about you. Club nights, blogs, magazines, radio shows. Even one good quote adds credibility.
- Technical rider link — for venues and production teams. Separate from the general press kit but often linked from it.
The Common Mistakes That Undermine a Music Page
| Mistake | Why It Hurts | Fix |
|---|
| Using a stage photo from 3 years ago | Promoters and press won't recognise you at the show | Update photos every 12–18 months minimum |
| Out-of-date events section | Past dates make you look inactive or disorganised | Remove past events within 48 hours of them passing |
| Generic Linktree with text buttons | Communicates nothing about your sound or identity | Switch to a platform with actual music widgets |
| No booking form (just email) | Most promoters won't bother with unstructured outreach | Build a structured form capturing date, venue, budget |
| Missing or weak bio | Leaves journalists and promoters with nothing to quote | Write a 100-word and a 400-word version |
| Broken or dead links | Destroys professional credibility instantly | Audit all links every 3 months |
| No mobile optimisation | 90%+ of visitors are on phones | Test on iPhone and Android before publishing |
Frequently Asked Questions
Do I need a full website or is a link page enough?
For most working artists in 2026, a well-built music profile on a purpose-built platform (like bass.fan) does everything a full website would do — and does it faster and more cheaply. A custom website makes sense if you have specific design requirements that no platform can meet, or if you have development resource available. But for the majority of DJs and producers, a feature-rich music profile page is the right answer.
How long does it take to build a proper music page?
On a purpose-built platform like bass.fan, a complete professional setup — profile photo, bio, music widget, events, booking form, press kit, and social links — takes 2–4 hours if you have all your assets ready. The asset gathering (getting high-res photos, writing your bio, pulling streaming links) usually takes longer than the actual setup.
What's the best URL format for my music page?
Your artist name, spelled exactly as it appears everywhere else, with no numbers or underscores unless they're part of your brand. On bass.fan, you get bass.fan/yourname — which is a credible, professional URL format that works equally well on a business card, a flyer, or a social bio.
How often should I update my music page?
Continuously, in small increments. Every time a new show is confirmed: add it. Every time new music drops: update the music widget. Every time a new press mention goes up: add it to the press kit. Monthly, check all links still work. Quarterly, review the bio and see if it needs updating. An outdated page is actively worse than no page.
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